Lead management
What
Whether through direct email, cold calling, social selling, or leveraging existing networks or client portfolios, we generate leads for you in the most efficient manner and guide them professionally through the entire sales funnel. Our goal is to convert as many prospects as possible into customers. Our campaigns are tailored to meet your specific needs and budget.
How does the process unfold
1. A business analysis
We begin with conducting a comprehensive business analysis. This involves clearly defining the value proposition, identifying customer needs, conducting a competitive analysis, and creating an ideal customer profile. This phase, conducted in collaboration with the client, forms the foundation for the success of our sales campaigns.
2. The go-to-market plan
Our next step involves creating a go-to-market plan, where we will specifically outline how we intend to approach potential customers—both outbound and inbound—through which channels and tools, and with what message. This will result in a detailed playbook encompassing both online and offline channels. Additionally, this plan will specify our goals.
3. Executing the plan
Next, we will discuss how the go-to-market plan will be executed. You have the option to implement this plan on your own, but we are here to support you every step of the way. Together, we will determine which actions and campaigns Sellent will initiate and the timeframe required. We will then get started as soon as possible.
4. Analysis and follow-up
We will continuously analyze the campaigns and make adjustments as necessary. We schedule regular reporting sessions to keep you informed about progress and to assess the achievement of predefined goals.
